"Only a man who knows what it is like to be defeated can reach down to the bottom of his soul and come up with the extra ounce of power it takes to win when the match is even." Muhummad Ali
I feel cheap, referencing the greatest of all time. Who am I to pinch a piece of his story?
I genuinely believe our industry is in the fight of it's life. If it's ‘rope-a-dopin‘ thats fine with me. Whatever it takes to survive the round. Whatever it takes to stay in the fight. Point being, when there is a belt on the line, you need to pull out all tricks.
Forget the weigh in. Forget the bravado. Forget who is, or isn't a better fighter. This is for the championship of the world. I have taught you how to jab, counter and punch. I have taught you how to move.
I've given you the 1,2,3. FBT, Payroll and Penalties.
But I know a fight secret. It's held in Don King‘s black book. The trick is not the fighter, The trick is the money.
Our Don King is Hostplus. Stay tuned to this station.